Retail & Design

Retail

	Hard sell press type advertisements that work with planning ahead consistency. The secret to any form of hard sell retail type advertising.
	These ‘Special Edition’ sporty vehicles required an equally special advert to grab attention. Clever use of lightning and fire with an attractive layout resulted in strong impact and an easy-to-read, successful campaign.
	GVR Coating required a niche place in the market to target their sales and create awareness and opportunities in a competitive market for metalizing of plastic products. A professional catalogue combined with a new user friendly website has resulted in an increased share of market and encouraged future plans for innovated and expansion in growing market. GVR is now a leading supplier of products throughout South Africa, Zimbabwe, Mozambique and Malawi.
	Used car advertising with a difference – innovative design and a professional approach. These adverts achieved results beyond expectations. Well worth the investment, not only in increased sales, but endorsing the company’s professional image and approach to business.
	Our agency has been involved with national and regional advertising with Nissan for 28 years! Our dealership clients hold awards for ‘Mega Dealership’ and have over 35 years delivering customer satisfaction. This requires constant innovation and ideas from the agency in dealing with the most competitive market in SA. Continual new ideas and clever concepts, backed by ongoing, regular market research, maintains leadership and good results over opposition.

Design

	The client required an honest hard working message with clean, easy to understand layout with every product clearly visible and marked. The result; a simple straight forward layout that works hard. A good response resulted in the opening of two more branches.
	Success relies on several important factors; innovative design and layout; superb photography and general attractiveness in the execution of the products. They all create consumer appeal in a tough and competitive market. Jewelery advertising is fast moving into a new era; constantly seeking new ways to portray items at their best, every item will soon be created in 3D graphics – a stunning way to exhibit the product.
	From small beginnings Dorado has grown to national status with probably the widest range of curtain rods and accessories available. The secret – from the start, quality portrayal of products and excellent layout, that conveys the high standards the company upholds in the manufacture and in the marketing of all their products. Innovative design with user-friendly catalogue displays, makes purchasing a pleasure – going a long way to build a company’s success.
	Something different! Backpackers’ catalogue. Definitely a must in today’s society of high pressure job situations – where taking time for a break is essential. The poster and pamphlet had to convey a friendly atmosphere; depict wide open beauty and the feeling of freedom. Interesting reading and photographs to appeal to all age groups, has led to the success of this club who now redesign their brochure annually for continued interest and success.
	Always an excellent promotional tool; calendars offer all-year prominence and awareness for clients at relatively low cost. The secret is to create an appealing design that’s both attractive and functional. An A1 size, as illustrated here, never fails to deliver and in some cases, even creates a demand!